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The web page location-canoe-kayak-bateau-vente-descente-riviere.beau-rivage-clecy.com states the following, "Vivre la nature en canoe kayak en Suisse Normande." I saw that the website stated " Location canoe, canoe kayak, Calvados, Clecy location kayak, location bateau, vente canoe, Normandie, Suisse Normande." They also said " Informations pratiques descente de rivière. La référence de la location du canoé kayak en Normandie. Abonnez-vous à notre newsletter pour bénéficier de nos dernières informations. Rejoigniez-nous sur Facebook ou Suivez-nous sur Tweeter. 02 31 69 79 73." The meta header had BEAU RIVAGE Calvados as the first optimized keyword. This keyword is followed by location bateau Calvados, location bateau Clecy, and location bateau Normandie which isn't as important as BEAU RIVAGE Calvados. The other words location-canoe-kayak-bateau-vente-descente-riviere.beau-rivage-clecy.com used was location bateau Suisse Normande. location kayak Calvados is included but will not be understood by search crawlers.